About Us
Wake Up Women Team Players:
Ardice Farrow
Ardice is the co-creator and co-publisher of the Wake Up Women books series. Ardice’s passion for developing fulfilling business practices and solutions and her commitment to women led her to collaborate with Heidi Reagan and Karen Mayfield to create the Wake Up Women brand of team published books and products for-women-by-women
A former media designer and executive producer, Ardice is the creative mind behind many imaginative and award winning products for companies such as Lucas Arts, Disney, Apple Computer and The Smithsonian Institute.
Ardice has spent decades learning how to engage people’s minds and hearts and move them to new realms of possibility and action. She has also traveled the world studying with masters and teachers of conscious living who apply inner principles to outer world experience providing the foundation for new approaches to business and everyday life.
She is founder of Smart Thinking, Smart Talking Women an entrepreneurial program of seminars designed to train business women on how to generate powerful results from freedom and fun instead of struggle and obligation.
Ardice’s programs and products bring together the secrets and techniques of the creative process used by the major Hollywood entertainment studios and innovative technology companies with her unique approach to generating powerful business results.
Ardice is the creator and co-host of Smart Thinking Smart Talking, an internet radio show for women. Ardice is a best selling co-author in “Wake Up Live the Life You Love – The Power Within” and the pro-bono Success Coach for Los Angeles, Dress for Success.
Heidi Reagan
Heidi is a CTA certified personal coach, facilitator, and the Co-owner of Wake Up Women BE. Trained in Silva Mind Techniques and Emotional Freedom Techniques (EFT), Heidi’s passion is working with men and women to identify and connect with their own unique life purpose.
In addition, Heidi is the founder and creative mind behind Establish Balance Intention Jewelry, which developed from her quest to blend her love for art with her knowledge of the Law of Attraction principles. This unique, hand painted jewelry originated out of a desire to remind herself, and her teenage daughter, of their focus for the day.
Finding balance and establishing boundaries have been Heidi’s life lessons. Spiritual growth and studies have been her passion and her life purpose is to live with strength and clarity, while being spiritually connected, and to help others do the same. She is excited to be a co-creator of Wake Up Women BE and looks forward to working with the many outstanding women who will be joining the process.
Karen Mayfield
Karen is a CTA certified coach, Doctor of Metaphysics Universal Life Church, creator of the Peace of Mind Principles online Coaching program and personal growth seminars, co-author in the Wake up Live the life you love best selling book series, and co-compiler in the Wake up Women book series.
Karen is also the former founder and publisher of Today’s Natural Women magazine, and a Mars Venus facilitator and relationship coach. Her twenty years experience in print advertising, ad copy, and print media campaigns, combined with her fifteen years in training and mid to upper management provides Karen with the background in niche marketing needed in today’s spiritually emerging market and economy.
Karen is co-creator of Wake up Coaches, Wake up Women, and founder of the Peace of Mind Foundation which ultimately allows people the experience of Peace of Mind as a state of mind. She also the creator of You’ve Got Prayer, a global prayer link for peace, harmony, hope, and gratitude.
Utilizing the Laws of Attraction in thought, clarity and action, Karen now lives a life she loves. Being a wife, mom, grandmother, friend, and member in a family of Entrepreneurial women is the inspiration behind Karen’s purpose. “When you help women you help the world.” Life experiences have provided Karen with the wisdom needed to assist others in living a life they love.
Karen loves coaching individuals from the life they live to the life they love, on purpose with Peace of Mind. Assisting others in building a foundation of spiritual healing and enlightenment, financial freedom, physical health, emotional wellness, family harmony, and career purpose following the Peace of Mind Principles and practicing the 7 secrets of living a life you love is her gift.

